Users will soon have a updated setting that allows them to cut down on the quantity of artificial intelligence-produced media appearing in their feeds. This move comes as the service revealed that it now features over 1 bn content made with AI.
Testing and Rollout
The update is being tested over the following weeks before a full-scale release. This development coincides with a increase in AI-generated material, fueled by emerging content generation software.
The Broader AI Trend
Studies have shown that nearly a tenth of the most rapidly expanding video streams on a popular video site exclusively feature AI-generated videos. A significant portion of this content is considered “AI slop”, a label for inferior, mass-produced content that is frequently illogical or surreal.
“We know from our community that many people appreciate content made with AI tools, ranging from computer-generated images to science explainers, and we want to provide users the ability to adjust the amount of that, according to their own choices,” commented a spokesperson.
Volume and Proportions
The service shared that there are presently over a billion videos on its service tagged as artificially created. Overall, over 100 m pieces of content are added to the app daily, making AI-generated material a limited part of its complete catalog.
Customizing Your Feed
Viewers will be in a position to limit or boost the volume of AI-generated videos they view by accessing the content preference setting in the application and choosing “AI-generated content”. Additional categories that currently be adjusted under the filter encompass news, fashion, cosmetics, and choreography.
Platform Guidelines
TikTok’s guidelines mandate users to identify lifelike AI-generated content, and it bans dangerous fake videos of well-known individuals or emergencies. Any believable AI-generated clip that is not labeled can be removed under its user guidelines.
Furthermore, the app will now attach an artificially created tag to content made using its proprietary AI systems, or identified by an collaborative effort for spotting content made by AI. This step is aimed to help prevent users from seeking to bypass the tagging system.
AI Literacy Programs
TikTok is furthermore introducing a two million dollar AI literacy fund for experts and groups to produce learning resources about ethical AI use. This project will support charitable organizations specializing in educating coding and technology.
Moderation Strategy
TikTok has defended its content review process, following discussion over intentions to lay off a large number of content moderators in Britain. TikTok is expected to cut a significant number of roles in its user protection division in the UK capital, with labor groups and digital protection specialists raising concerns that staff are being displaced by AI moderation.
A trust and safety lead clarified that people-led review would remain essential, but AI can protect employees by eliminating the most graphic content before it gets reviewed by humans. TikTok reported a 76% decrease in explicit and harmful content seen by human moderators over the past year due to intervention by its machine learning processes.
It is vital to integrate people and machines to keep the platform safe,” the executive stated. “We’ll have people as part of that process, but we additionally believe it’s highly necessary to reduce exposure to harmful content as quickly as possible, which is the area in which a extensive automated help is making a difference work at speed.”
